Feeling overwhelmed by… everything?

Us too. That’s why we’ve created Antidote, a pioneering storytelling platform to turn the desire for a better future into transformative collective action.

We’re using our background in viral storytelling to build both the content and infrastructure between community changemakers on the ground, and the public, to create a flow from awareness to action.

We’re kicking things off on Instagram, TikTok, and LinkedIn. In the first phase of our project, we’ll be experimenting with the most engaging formats to bring these stories to life—from comedy sketches to mini docs spotlighting the people behind changemaking projects. 

We’re then connecting viewers to action – to support the featured projects or discover how to find similar projects near them.

The bridge between content and action is crucial to unlocking our vision of a world within planetary boundaries where regular people are custodians of their own future, co-owning the infrastructure supplying their basic needs.

We’re currently planning and fundraising for Phase 2 of this project where we’ll refine the storytelling approach, increase the reach, build more collaborations and media partners, and improve the ways we connect people to action near them.

Ready to join the movement? Follow Antidote on Instagram here or check out the website to discover how you can support or get involved.